Alt Marketing School
#137 - Getting passionate about achieving through others with John McManus
February 27, 2023
Learn the power of defining your mission and brand, how to review mine for customer insights, understanding what people want from your product or service, and managing a team effectively.
What do cricket and marketing have in common? You will have to tune in for with conversation with John McManus to find out.

As we look over the evolution of marketing careers, we also explore strategies on how to get the most out of your team members. This include the shift from doing yourself to managing people and getting passionate about achieving through others.

John teaches us why taking the time to learn from your customers through surveys and 1:1 conversations is key for marketers to understand their target market and build the most effective strategies.
We'll also learn the underrated power of your Instagram explore page and why your notes app should be your best friend.

About John:
John is the managing director at Hux. Having previously worked as marketing and branding director at Kind Snacks, VitaCoco and other successful brands, he has a passion for everything marketing and branding.

LinkedIn: click here

Katelyn Bourgoin podcast: listen here
Certification release notes:
Jackie Bavaro podcast: listen here

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