WHAT IS YOUR MARKETING PERSONALITY? FIND OUT WITH OUR QUIZ

Class is in session 🪩

Jan. 8, 2024

EP 159 - Podcast Marketing Trends to Watch Out For In 2024

Earlier this year, Jeremy Enns, the Founder of Podcast Marketing Academy and longtime friend of AMS organised the biggest survey that has ever been done related to what actually works to grow a podcast.

Episode page
Jan. 1, 2024

EP 158 - 5 Golden Lessons to Supercharge Your Marketing Journey

Join us for a reflection on the last season of the podcast, plus some golden nuggets from our guests and the right inspiration to kick off 2024!

Episode page
Dec. 22, 2023

EP 157 - Dream Big, Plan Smart: What We are Planning for 2024

In this episode, Fab and Jess discuss their plans for 2024 and reflect on their approach to planning and growth.

Episode page
Dec. 15, 2023

EP 156 - Future-Proofing Social Media Careers

In this episode, Fab and Emma discuss the evolution of social media managers over the past decade and the challenges they face in the industry.

Episode page
Dec. 11, 2023

EP 155 - Power-Ups to Transform Your Marketing Game

Join Fab and Ramli John to discuss the importance of strategic time management, the power of deep customer understanding, and the pitfalls of chasing trendy marketing tactics.

Episode page
Dec. 8, 2023

Roundup 39 - The low-down on Social Media Trends 2024

Join Fab Giovanetti and co-host Becca Holloway as they unpack Hootsuite's much-anticipated 2024 Social Media Trends Report.

Episode page
Dec. 1, 2023

Roundup 38 - "Ugly Ads" and TikTok's New Focus

Join Fab and our co-host Jess Bruno to discuss the rise of TikTok and Instagram, strategies for organic growth on social media, and the importance of quality and authentic content.

Episode page
Nov. 27, 2023

EP 154 - $5 Retargeting Ads: Marketing Max on Tactics to Boost Your S…

Join Fab and our guest Marketing Max to discuss actionable tactics, the importance of being clear over clever, the rule of 5th, and a $5 retargeting campaign.

Episode page
Nov. 24, 2023

Roundup 37 - What Does the Future Hold for Online Courses?

Join Fab and our co-host Steph Dominguez to discuss the lessons learned from running successful cohorts, the current state of the cohort-based course industry, and the exciting behind-the-scenes details of our upcoming accelerator program.

Episode page
Nov. 17, 2023

Roundup 36 - LinkedIn Made Us Angry This Week

Join Fab and our co-host Becca Holloway to discuss the rise of threads as a new social media platform, the benefits and challenges of collaborative articles on LinkedIn, and our frustrations with the current state of LinkedIn's features and communication.

Episode page
Nov. 13, 2023

EP 153 - Kevon Cheung on the Game-Changing Secret to Building in Publ…

Join Fab and our co-host Kevon Cheung to discuss the power of building in public, the importance of giving away valuable content for free, and strategies for engaging and growing your audience in the latest episode of Alt Marketing School.

Episode page
Nov. 10, 2023

Roundup 35 - The Mental Rollercoaster of Content Creation

Join Fab and our co-host Jess Bruno to discuss the future of social media networking, the emotional connection to views and likes, and the impact of in-person networking events for marketers and small business owners.

Episode page
Nov. 3, 2023

Roundup 34 - Don't Make These Mistakes When Running a Community

Join Fab and our co-host Steph to discuss the highs and lows of running a community, the importance of education in building a thriving community, and finding the balance between making the community feel conversational and putting in the necessary …

Episode page
Oct. 30, 2023

EP 152 - Elle Money's Power of DMs for Instagram Sales & Growth

Join Fab and our co-host Elle Money to discuss Instagram growth, unlearning Instagram myths, and building trust with your audience.

Episode page
Oct. 27, 2023

Roundup 33 - Mastering the Art of Hiring

Our masterclass teacher Andrea is here to share her expertise on hiring and scaling your business. We dive deep into the challenges of finding the right fit for your company culture and how to communicate that effectively to potential hires.

Episode page
Oct. 20, 2023

Roundup 32 - TikTok's new ally & Threads' comeback

Jump in as Fab and Emma York break down this week's hottest digital updates. TikTok's making moves with Google, and Threads is leveling up. Stay ahead with the top scoops in today's episode.

Episode page
Oct. 16, 2023

EP 151 - Unlock Your Copywriting Potential: Discover Secrets from Sar…

Are you struggling to captivate your audience with your copy? Do you find it challenging to convey your brand's message effectively? Don't worry, we've got you covered.

Episode page
Oct. 13, 2023

Roundup 31 - Would you pay for a social media platform?

If you had to pay for just one social media platform, which one would it be? Our host Fab Giovanetti and special guest Becca Holloway dive into the latest social media news.

Episode page
Oct. 6, 2023

Roundup 30 - Prepare for the holidays like a pro

In this twinkling episode, Jess and Fab, the dynamic marketing elves, whisk us through the snowy landscape of holiday marketing, sharing not just the 'what's but the 'how's of crafting campaigns that twinkle brighter than the fairy lights.

Episode page
Oct. 2, 2023

EP 150 - Attention-Grabbing Tips from a 100k+ Creator

Join Fab and our co-host Monty Lans to discuss the importance of authenticity in online content, the power of short-form videos for marketing, and the metrics and tools to understand content performance.

Episode page
Sept. 29, 2023

Roundup 29 - The one about Instagram Broadcast Channels

In this roundup, we dive into the world of ethical and sustainable shopping during the holiday season, providing tactics and strategies for a more conscious approach.

Episode page
Sept. 22, 2023

Roundup 28 - Our Favourite Marketing Systems

From the genius of dashboards that organize your world to content systems that stretch beyond mere calendars, Fab offers a roadmap to refine your marketing operations.

Episode page
Sept. 18, 2023

How to Overcome a Fixed Mindset in your Career

Today's episode is all about personal growth, reflecting on our experiences, and broadening our perspectives. We'll be talking about everything from the growth mindset to systemic issues and how privilege plays a role in our society. Plus, we'll be sharing …

Episode page
Sept. 15, 2023

Roundup 27 - Diving Deep into Marketing Funnels

This week, Fab Giovanetti sits down with our talented teacher, Veronica Wood Querales, for a deep-dive Q&A session on – you guessed it – marketing funnels.

Episode page